TravTalk Magazine GPS interview of Travel Cafe
- Vinod M Shahani
1. How
has business fared for Travel Café in 2018?
Ans: We have been able to consistently maintain Travel Café’s growth at 100% YOY, by the grace of God and with the diligent support of our TC-Team. The key here is not to be persistent only and to meet the target religiously every year but derive new strategies & ideas to beat the existing target. Of course the basic ground rule is that ‘wise man says - only fools rush in’ and we have to be steady and be ready for all the practical challenges of business and the market, ‘cause all good things takes time and that’s what we believe and we ensure to put it into actual practice.
Ans: We have been able to consistently maintain Travel Café’s growth at 100% YOY, by the grace of God and with the diligent support of our TC-Team. The key here is not to be persistent only and to meet the target religiously every year but derive new strategies & ideas to beat the existing target. Of course the basic ground rule is that ‘wise man says - only fools rush in’ and we have to be steady and be ready for all the practical challenges of business and the market, ‘cause all good things takes time and that’s what we believe and we ensure to put it into actual practice.
2. Please
explain the kind of services that the company offers to its client.
Ans: The products/services that Travel Café offers to our customers like any other ‘Travel & Tourism’ Company in the existing market are self-explanatory. We have the following existing range of products/services available to our valued customers with a personal touch:
Ans: The products/services that Travel Café offers to our customers like any other ‘Travel & Tourism’ Company in the existing market are self-explanatory. We have the following existing range of products/services available to our valued customers with a personal touch:
1. Domestic
& International flight tickets.
2. Domestic
& International-based Hotels. (3* and above)
3. Domestic
& International ‘Holiday Packages’.
4. Forex
Service.
5. Travel
Insurance including Travel Card. (as per Client’s requirement)
6. Visa
with ‘Meet & Greet Services.
7. MICE
– Corporate & Schools.
8. Wedding
Official Partner with Bali Tourism Board.
Travel Café also provides other complimentary
services plus couple of the services related to music, sports, education,
festivals etc. which will be implemented soon in our range of products/services
in the near future.
3. Please
share the marketing and promotional plans for the year 2018.
Ans: We already have our marketing team in place and we meet & discuss on regular basis about new ideas/plans to be implemented as part of Travel Café’s marketing strategy, in order to keep up with the competition and the market demands. Promoting our Brand ‘Travel Café’ is a crucial part of our marketing strategy, not only on a national level but across the globe.
Ans: We already have our marketing team in place and we meet & discuss on regular basis about new ideas/plans to be implemented as part of Travel Café’s marketing strategy, in order to keep up with the competition and the market demands. Promoting our Brand ‘Travel Café’ is a crucial part of our marketing strategy, not only on a national level but across the globe.
We have already taken
initiatives and created animated video Ads of Travel Café Brand promotion
targeting the niche market of PVR cinema. However, we have more AD projects in
the pipeline to target the general audience though TV Ads, various Newspapers,
Social Media and so on. As the show must go on in life, we would want to invest
smartly with the help of digitalized marketing strategy in the near future and
strive to reach everyone possibly. Also, we are optimizing our website
regularly and we aim to be one of the most user friendly and attractive travel website
as soon as possible. Please don’t forget to visit our website:
www.travelcafeindia.com.
4. In
your opinion, how helpful is GPS as a platform to showcase the company’s
products? Please elaborate.
Ans: Travel Café would first want to applaud TravTalk Magazine Global Panorama Showcase including the Chief Editor and his Team for the commendable job done to uplift the Travel & Tourism Industry regionally and globally showcasing the progress & reality of Indian Tourism Industry to the world. I personally feel that it’s one of the best platforms not only to promote our Brand but also to reach to millions of people and touch the young minds & adults both, especially the entrepreneurs and the numerous self-employed & small business existing in the current market, to persistently engage themselves irrespective of any line of business and contribute to the thought of ‘Incredible India’ in reality. We anticipate and wish all the best wishes to everyone in the days to come and request everyone to stay determined and confident in all the walks of life.
Ans: Travel Café would first want to applaud TravTalk Magazine Global Panorama Showcase including the Chief Editor and his Team for the commendable job done to uplift the Travel & Tourism Industry regionally and globally showcasing the progress & reality of Indian Tourism Industry to the world. I personally feel that it’s one of the best platforms not only to promote our Brand but also to reach to millions of people and touch the young minds & adults both, especially the entrepreneurs and the numerous self-employed & small business existing in the current market, to persistently engage themselves irrespective of any line of business and contribute to the thought of ‘Incredible India’ in reality. We anticipate and wish all the best wishes to everyone in the days to come and request everyone to stay determined and confident in all the walks of life.
5. According
to you what are the emerging trends in tourism industry in India and globally?
Ans: The pre-defined or the traditional ‘Travel & Tourism’ in India or globally has undergone a drastic change in the recent years. For instance, most of us still stick to the set of travel standards in existence for centuries that ‘Travel & Tourism’ is limited to fun and adventure only. However, with the advancement in technology providing ample room for access to knowledge & information has tremendously brought a huge difference in the taste or demands of our customers. Customers/Clients from various likes wishes to invest their time and money not only to comfort & luxury but has stretched to primarily - security, knowledge & education, affordable prices, once in a life time opportunities, unprecedented adventures, close to the Nature- experience, taste of aesthetic beauty and culture and not forgetting the best customer service experience.
Ans: The pre-defined or the traditional ‘Travel & Tourism’ in India or globally has undergone a drastic change in the recent years. For instance, most of us still stick to the set of travel standards in existence for centuries that ‘Travel & Tourism’ is limited to fun and adventure only. However, with the advancement in technology providing ample room for access to knowledge & information has tremendously brought a huge difference in the taste or demands of our customers. Customers/Clients from various likes wishes to invest their time and money not only to comfort & luxury but has stretched to primarily - security, knowledge & education, affordable prices, once in a life time opportunities, unprecedented adventures, close to the Nature- experience, taste of aesthetic beauty and culture and not forgetting the best customer service experience.
With the advent of Guest
Houses, Hostel Rooms for backpackers, Oyo Rooms, remote & isolated cottages
or old ruins renovated are the talk of the day, as majority of the customers
are more inclined towards an ‘escape or refuge’ aspect and to be away from the
busy and tedious life and find solace at some place close to Nature and no
interferences or interventions from the actual reality. We humans are resilient
in nature and hence a time-out for a while is one of the best solutions to
re-energize ourselves and get back to the ‘Race of Life’, as the show must go
on.
6. Anything
else that you may like to share?
Ans: Lastly but most importantly the mission and the vision of Travel Café does not encompasses our growth & progress only, but also we wish to see each and every individual working hard and aspiring to become somebody in Life in a positive aspect. As a matter of fact, if every person becomes somebody, someday in a positive way then we can perhaps be close to an ‘Incredible India’ or rather be an ‘Incredible World’ and welcome our next generations to our so called “Utopia’. Thanks.
Ans: Lastly but most importantly the mission and the vision of Travel Café does not encompasses our growth & progress only, but also we wish to see each and every individual working hard and aspiring to become somebody in Life in a positive aspect. As a matter of fact, if every person becomes somebody, someday in a positive way then we can perhaps be close to an ‘Incredible India’ or rather be an ‘Incredible World’ and welcome our next generations to our so called “Utopia’. Thanks.
- Travel Café
By Vinod M Shahani
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